News + Views

Thank Goodness for Giving Tuesday


Bruce the Blog







By Bruce Apar



Giving Tuesday (November 29) is in its fifth year, and this year it feels more welcome — and necessary — than ever. It just might have a little something to do with that other Tuesday we just experienced, called Election Day. Presidential elections by definition always are weighty affairs, as well they should be. This year’s election, though, somehow managed to be weighty without a great deal of gravitas. Oh, well, time to move on

On November 29, three weeks after we voted, Giving Tuesday gives us all a chance not only to move on but to make ourselves feel great again by doing whatever is in our means to help others of lesser means.

What exactly is #GivingTuesday? As its website explains, it “is a global day of giving fueled by the power of social media and collaboration.” It was started in 2012 by the 92nd Street Y in New York City, in cooperation with the United Nations Foundation. It embraces more than 30,000 organizations in 71 countries.

It doesn’t have to be money that you give. You can give your time, your voice, goods, or just about anything that will help someone in some way. You can find all kinds of ideas and resources online at

It’s no coincidence that Giving Tuesday follows in the footsteps of Thanksgiving, adding lyrical literalness to the true spirit of the autumnal celebration of plenitude and gratitude. We all could afford to be more giving, especially coming off an election season notable for its grousing.

Of course, along with giving comes getting, which is what we consuming hordes do to a fare-thee-well on the darkly named Black Friday. I get that the black in the name simply denotes a profit-making bottom line for sellers as buyers empty their piggy banks.

Still, it’s a weird way to name the day after Thanksgiving: Black Friday. It sounds more like a devastating day of downsizing at the office, or — cue creepy music — like the name of a horror movie starring Bela Lugosi and Boris Karloff (which it, in fact, is).

It’s also helpful to remember that Giving Tuesday is the day after Cyber Monday, when we get off line to shop online.

Makes you wonder whether it would help for Giving Tuesday to come a week earlier than it does. That way, it would arrive as people are starting to bask in the glow of giving thanks, and before they have diluted their discretionary income on the spending sprees of Black Friday and Cyber Monday.

After all, who among us couldn’t always afford to spend a little less and give a little more?


Bruce Apar is Chief Content Officer of Google Partner Agency, Pinpoint Marketing & Design, as well as an actor and a regular contributor to several periodicals. Follow him as Bruce The Blog on social media. Reach him at or (914) 275-6887.




November 16, 2016 |

The Thrill of Rock Climbing

Breakneck Ridge

Author: shiv

Travelling can be the best stress buster for some. The zeal to explore the world, see places and experience the different cultures is what drives a spirit forward and for people who have experienced this kind of rush; it’s really hard to go back. Their perspective changes greatly and the wholesome development of character gives them a better perspective of life. Staying at home and gazing at a television is not worth it. You should go out there and live life the way it actually is.

For early starters, you can get all these experiences with the help of enrolling in adventure camps. In India, there are a lot of places which can be explored and starting young is the best option. These adventure camps are safe and hence parents don’t have much problem in sending their children there. An adventure camps is when you choose an outdoor location and build a team which sticks together to experience the best of the wilderness. With the outdoors there is always some kind of adventure involved be it rock climbing, river rafting, mountaineering etc. The team basically has a daily regime which involves exercises, trekking, cooking, exploring the area, etc. All these activities teach children qualities like team work, resistance, strength in character etc. The whole idea of an adventure camp is to give a child experience of what truly is out there is the world. The best suited example of activities which develop character in an adventure camp is rock climbing. (more…)

July 18, 2013 |

Somers Manor Wine & Food Festival – Tuesday, October 3rd 5:30-8:30pm


THE END OF ALZHEIMER’S STARTS WITH YOU…Come join us as our Somers Manor Walk team raises money to fight to End Alzheimer’s by throwing our 2nd Wine & Food Festival on Tuesday, October 3rd, 5:30pm to 8:30pm. 100% of ticket & raffle proceeds raised at this event will go to the Alzheimer’s Association.

Local Restaurants will be donating their delicious specialties. We will have 3 tents: Featured Food Tent, Spirits Tent, & Sweets Tent. Check out the attached flyer to see who is participating! This event is open to ALL in the community.

Cost of the Ticket/Donation includes all food & drinks. It is $20 per person. Please visit our fundraiser page to purchase tickets online at Click on the Wine & Food Festival Tickets Tab and follow the instructions from there. You will have to manually enter the amount in the · other amount box – for example: $20 per person for one ticket, $40 for two tickets, $60 for three tickets, $80 for four tickets, etc.

*Raffle Tickets for restaurant gift certificates/gift baskets will be sold at the event.


September 18, 2017 |

The Justin Veatch Fund Presents/Live at The Fillmore (10/15)


The Justin Veatch Fund Presents/
Live at The Fillmore – a Tribute to the
Early Years of the Allman Brothers
Sat. October 15 at 7pm

Opening Guests the 2016 Justin Veatch Fund
All Stars
Justin Veatch Fund Fall Benefit Concert
Empowering Young Minds Through Music

The Justin Veatch Fund is a 501(c)3 organization and official New York State charity formed in 2009 following the death of Yorktown High School senior Justin Veatch from an accidental drug overdose. With a mission of advising young teens and young adults of the perils of substance abuse, The Justin Veatch Fund has been working hard to positively change the community through music and art.

Opening the evening will be the 2016 Justin Veatch Fund All Stars.

Live at The Fillmore

The Pageantry of the Legendary Allman Brothers Band Lives On With One of the Best Tribute Shows in the Business!

The Allman Brothers Band played their last live show this past fall, but the music and the tradition carry on with Live at the Fillmore, the definitive tribute act to the original Allman Brothers Band, which included Duane Allman, Dickey Betts and Berry Oakley. Live at the Fillmore will return the Paramount Hudson Valley Theater on February 6th.

Great attention is paid to recreating the music of the original Allman Brothers Band line-up with an unparalleled degree of authenticity. The excitement and intensity of At Fillmore East, often listed by many critics as one of the greatest live rock albums of all time, is performed with near perfect note-for-note accuracy on the exact same instruments and equipment used by the original band. This goes for all of Live at the Fillmore’s repertoire of Allman Brothers songs, including ‘Idlewild South,’ ‘At Fillmore East,’ ‘Eat A Peach,’ ‘Brothers And Sisters,’ and Derek and the Dominoes’ ‘Layla.’

Tickets are $35.00.

All proceeds will go to Justin Veatch Fund scholarships and other programs.

August 10, 2016 |

Singer Lindsey Webster to Entertain at Pattern for Progress 50th Anniversary


Singer Lindsey Webster to Entertain at Pattern for Progress 50th Anniversary
Joins Daymond John of ‘Shark Tank’ on Dec. 10 Celebration Roster

Woodstock-based singer Lindsey Webster, known for her soulful voice and engaging stage presence, will regale the audience as part of the celebration Hudson Valley Pattern for Progress has planned for its 50th anniversary on Dec. 10.lindsey w

The party and regional networking opportunity will feature live music in addition to Ms. Webster along with stilt walkers, a roving magician, specialty food stations, a craft beer and spirits tasting room and silent auction.

Daymond JohnAppearing as the evening’s special guest will be Daymond John, one of the “Sharks” on ABC TV’s Emmy Award winning reality show “Shark Tank” and a Poughkeepsie area homeowner.
The celebration takes place 5:30 to 9 p.m. Thursday, Dec. 10, at Anthony’s Pier 9, New Windsor. Pattern is now taking reservations. Sponsorships for the event are available as well. For details, visit or call Robin at 845-565-4900.
Pattern for Progress is a not-for-profit policy and planning organization that promotes regional, balanced and sustainable solutions to enhance the growth and vitality of the Hudson Valley. Founded in 1965 by business, academic and civic leaders, and based in Newburgh, N.Y., Pattern works within the nine-county area that includes Columbia, Dutchess, Greene, Orange, Putnam, Rockland, Sullivan, Ulster and Westchester.
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PATTERN FOR PROGRESS      3 Washington Center, Newburgh, NY 12550

October 19, 2015 |

QB Davidov is Ossining’s ‘Johnny Football’



When Ossining High’s football team Oct. 12 defeated higher ranked Nyack, 33-25, it returned to the Class A playoffs after a one-year absence.  And the main man in the Pride’s 5-1 season has been senior quarterback Justin Davidov.

“He was huge,” said Coach Dan Ricci, who performed pretty huge himself.  “He’s our best player, our leader.”

And a special quarterback.

“In the past,” Ricci said,  “I’ve had quarterbacks who could run well or pass well, but not do both so well.”

Let’s go to the stat sheet.  In six games, Davidov has passed for 951 yards and 12 touchdowns.  He has also rushed for 649 yards and 8 scores.  He had one touchdown with his arm and one with his legs against a Nyack squad that also came into the game 4-1 and also needed a victory to earn a playoff spot.

“I was a running back all my football life – I learned in the third grade – until the eighth grade,” said the 5-10, 180-pound Davidov, partially explaining his dual skills.  “But once I tried quarterback, I loved it.”


Ossining’s versatile playmaker Justin Davidov was a running back from grades 3 through 8, “but once I tried quarterback,” he says, “I loved it.” Photo courtesy Justin Davidov

In the ninth grade, he was the starting quarterback for the junior varsity, then was a varsity backup as a sophomore —  “When he got to play the second half against John Jay, he showed great flashes,” Ricci said.  He has been the starter the last two years. (more…)

October 16, 2013 |

I’m in Charge of “Whatchamacallit”


Bruce the Blog







By Bruce Apar



One of my pet peeves when I was a daily commuter on Metro North is the slothfulness of those who made a habit of leaving newspapers on their seat at either end of their journey. Notwithstanding that there are workers who get paid to clean the cars of debris, how hard is it for the person who bought the paper to take it with them and deposit it immediately in a bin on the platform? Hard enough that too many folks didn’t bother.

Since I’ve returned to riding the rails more regularly, a funny thing happens on my way to Manhattan to audition for acting jobs. That peeve about newspapers strewn on seats has all but disappeared, along with the newspapers that I used to see commuters hold aloft in unison, as if they were members of a choir. Nobody is going to leave a smartphone or tablet on a train car seat on purpose. Based on my careful if anecdotal observation, those devices are what commuters now peruse, almost to the exclusion of daily newspapers. If I took a random count in a car—as I have done a couple of times—at least seven of ten people are engaged with a screen of some sort.

No longer is it news that our culture is being endlessly upended by digital media. Post-analog devices and technology are so pervasive at this point, even the word “digital” is no longer descriptive enough to faithfully denote the infinite and wondrous ways it works itself into our lives. Some companies are ditching now-nebulous job titles like “VP – Digital,” to revert to past nomenclature with a tad more specificity, like “VP – Interactive.”

If you’re further on in years and happen to ask a millennial what he or she does for a living, you may need a 21st-century thesaurus of job titles to decipher the answer. What comes back could be something as bizarre as “I’m a Buzz builder” or “I was just promoted to data guru” or “UX is my bag,” with UX short for user experience.

Don’t feel embarrassed if you mistake someone whose business card reads “Director of Talent and Culture” as an entertainment industry mover-and-shaker. That’s an actual title that has nothing whatsoever to do with Hollywood. It describes a recruiter whose job it is to find the most qualified and compatible hiring candidates for all kinds of employers.

Yesterday’s headhunter is today’s head of talent acquisition. Not everyone with me on a train car is heading to Manhattan to audition, but in other ways, everybody wants to get into the act.

Media and marketing specialist Bruce Apar, also known as Bruce The Blog, is Chief Content Officer of Pinpoint Marketing & Design, a Google Partner agency.  He also owns APAR All-Media, a Hudson Valley marketing agency. Follow him on Hudson Valley WXYZ on Facebook, Twitter & YouTube. Reach him at or (914) 275-6887.

February 10, 2016 |
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